Patient Referrals: Don’t Forget To Ask For Them

In my experience working with dental practices, I’ve seen a trend where the focus is too concentrated on trying to bring in new customers through external marketing efforts, that it’s forgotten how powerful a tool it can be to simply ask your patients for referrals, and it’s [FREE]. So here’s…

Read More

Creating Your Unique Brand Identity

Herman Melville wrote, “It is better to fail in originality than to succeed in imitation.” Now, as a business owner establishing your brand, you would object to this sentiment and rightly so. When creating your unique marketing brand, it must succeed. Failure is not an option, and it is tempting…

Read More