Services

For the most part, if you are consistent in business, you will grow and succeed where others fail. Consistency does not mean self-reliance, however. The most effective businesses and dental practices have a few things in common with each other. First and foremost, successful business owners know their strengths and weaknesses, and address the latter…

In business, it’s important to take a look at growing trends on what your patients are doing before they ever call your practice, or schedule an appointment.  One of the biggest, and most important trends over the last 5 years is a sharp increase in your future and current patients looking for more content, and…

In the world of digital marketing, content marketing is one of the most effective methods of building trust and brand exposure. From Search Engine Optimization (SEO), to Online Advertising, the content you select is vital to the success of your marketing efforts. How Does Content Marketing Affect SEO? In order to get the most out of your…

Search Engine Optimization or SEO as it is widely known, is Essential for any Dental Practice that wants to get New Patients from the Web or Online in 2019. The job of SEO is simply to get your potential new patient to see your Dental Practice on the Organic or Unpaid section of Google and…

With the end of every year, comes the time when budgets should be created. A successful practice knows how they did this year, what they will be doing next year and the goal for the next five years. Those who prepare have success on their side. These forward-thinking doctors know what it takes to be part…

Rancher Smith had a new bride and new piece of land. He took what little he had and invested in a small herd of cattle. He took pride in his accomplishment. He was now able to provide for his wife. Along came spring and not only did his herd grow, so did his family. Spring…

One of the most common requests we receive from doctors is for a website with “super clean homepage design without clutter or too many words”. While it might sound easy, this is often the hardest thing for us to do. Doctors also want their new website to rank high in the search engines, and trying to accomplish…

A logo is the visual that people remember about a company. The right logo can connect with our memories or interests and cause us to stop and look at it. A logo triggers an instant visual impression of your practice, representing the brand and marketing message you want to send. A picture paints a thousand words!…

A dental practice, just like any other business, must create and implement a marketing plan to achieve long-term business success. And a successful marketing plan requires consistency. Consistency in marketing moves a business’ product or service into the category of “familiar, trustworthy, and a safe bet.” Marketing consistency includes harmony and conformity among the goals,…

Starting a practice has its high and low moments. The journey you embark on from the moment you choose dentistry to the day you open the doors of your first practice can be ever so rewarding. The process entails many important decisions, from location to equipment to staff. But in many cases, we find one…